We all carry worries, troubles and Mojo stealing thoughts throughout our day. Quite often we are focused on what might happen or what's happened in the past and we completely fail to enjoy this exact present moment. Most of us are guilty of this at some point in our day. Have you ever sat there and had your mind hijacked by troubling thoughts of something that might have happened some time ago, and it’s actually stealing the Mojo from the moment right now? Maybe it was something that could happen, could be said, or could eventuate in the future but you worry about it now.
I heard a meditation teacher speak recently of this challenge. He said to think about this very moment that you are in, does what is troubling you or stealing your Mojo from the past or the future affect you right now. Right this minute? I’ve been playing with this technique over the last couple of weeks I find it terribly powerful. Stop immediately and think, right here right now, is anything I'm thinking about effect me at this moment? I can't explain why it works but it does. It brings a certain amount of calm, clarity and peacefulness to the exact moment you’re in. There's always a lot written about advice to live in the moment. I’ve been exploring this for the last year on the Mojo Radio Show - of finding tangible tools you can use to be in this moment. As a parent if you're with your children tonight hug them, feel the hug, close your eyes and think ….right now is there anything that I'm thinking of more important than this hug. If you meet a friend and you embrace, shake their hand, look them in the eye, just for a second and think ….is anything in the past and the future more important right now than what I am currently doing? If you have trouble sleeping it's also a wonderful tool to help you get to sleep in that the things from the past or the things in the future cannot in any way impact your falling asleep on the pillow at night. Give it a Try!
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Last weekend I was sent a message by one of our readers suggesting I watch a movie called Jiro Dreams of Sushi on Netflix. The movie is about a famous sushi restaurant in Japan. It is said to be one of the greatest sushi restaurants in the country and hailed by critics as being the finest. However what was intriguing about the documentary was a comment made by Jiro himself about how his food was anything but complex or complicated. He said “ultimate simplicity leads to purity”.
I have always been a fan of purity in business and particularly in the world of marketing and brand. Simple, clean messages, systems and processes that deliver what you promise to your customer or client. My challenge for this week is to look at any system or process in your company and work out how you can simplify it, to move you towards the purity of outstanding customer service, clean brand messaging, and delivery of your promise with no compromise. Look at your own day, your habits, or your rituals and make one step towards simplifying any of those areas to move you towards purity of thought. The last thing a master learns is simplicity. Looking for your Side HustleSide hustle has become a part of the entrepreneurial vocabulary. It's where you have a full-time job and you start a part-time hustle on the side. There is a lot being written now about the importance of having a safety net if you are deciding to take your passion and make it into a business. There are different approaches one can take. Some say go for it, be all in, and have no fallback plan. “If you have a fallback plan, then you're planning to fall back”. The other train of thought is to have a job, start something on the side, do all the prep, gain some momentum, build a client base, before you go all in. Both approaches have their pros and cons. One thing however, that is common, is that most new business today comes from solving a problem that you have for yourself, your friends like it and buy into it, and then you take it to market. A great example of this is the Jack and Ollie store which was started by a Mum, who like every other Mum, found it inconvenient to go from the highchair to the kitchen every time something was needed when feeding a baby. Why is there not a carryall that I could throw over my highchair that carries everything in one place….and so the business was built.
This is a great example of starting either a business or a side hustle by solving your own problem first. It’s about having the curiosity when faced with problems to say …has anybody else tried to fix this problem? If no, then get after it. If yes, have they done a great job on it and does it truly fix your problem? Last year I was fortunate enough to spend time with some of the greatest modern day minds on the planet: Tim Ferris, Brian Grazer, James Altucher, Elon Musk, Angela Duckworth, Derek Sivers, Josh Waitzkin, Craig Balentine and so the list goes on. I was fortunate to spend time with people who are at the top of their game and making change in people's lives or the world. How did I do it? Podcasts, books, blogs, and videos put out by people who spend their time deep diving into performance, productivity, health, wealth and happiness. The traces of success are left in the foot prints of others. These people that I spend time with are relentless in their search for clues that we can take on board, ponder, and in some cases, mimic - however there is some advice we can delete from the desktop.
When you think about it this way, it makes even more sense to learn from people who are at the top of their game. My point is that there is so much gold to be found, the question is - will you spend time with people like these, or instead, is your day filled with activity and people who don't take you toward your dreams and aspirations. Audit your day and work out where and how you can spend time with the world's best. Be brutal with your time as it is your most valuable resource. One call from a doctor and your most valuable resource can be taken from you. Use it wisely. If the world's best are not adding value or entertaining you, then finish the conversation, delete the blog, video, podcast or take the book back to the library, and move on to your next conversation. I promise you spending 20 minutes a day with the world’s best will change your world. © GB |
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