Ballpoint brand, BIC, has created a new campaign "Fight for Your Write" to encourage us to pick up a pen. Many leading universities tell students not to bring laptops or iPads to record the lessons in class because it lends to recording, not comprehending. When you write with pen and paper, it helps with your learning and comprehension. Here's something I have been pondering - perhaps having beautiful pencils or a classy pen that you love can produce an alter ego that makes you feel like a creator following in the footsteps of the greats like Shakespeare, Hemingway, Jane Austen, Mark Twain or Tolstoy. You embody their identity to create by picking up your tools and going to work. Alter egos are such an incredibly powerful performance tool written about in a book of the same name by Todd Herman. I am interviewing him in a few weeks. To help in the fight for your write, get a beautiful set of pencils or a really nice pen, something unique to keep with your journal. Every time you sit to write, you embody your creative hero and step into YOUR alter ego. Try it.
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