 The Espresso has long been a promoter of taking the time to dream. Quite often we look back in time and recognise periods where, what we dreamt of five years ago, has happened and come to life exactly as we saw it.
Virgin Atlantic have created the one day campaign where they are rolling back through Twitter feeds from five years ago and hosting tweets that start with “one day I will….” Virgin Atlantic are then posting them on various outdoor locations throughout the UK and through their own virgin Atlantic social networks. The first five people who claim their tweets win a flight to wherever it was they hoped to go one day.
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