If you want to see into the future, to truly innovate and disrupt your industry, to unlock the imagination for your and your team, then watch futuristic sci-fi movies. In the 90s I helped promote the film Demolition Man with Sylvester Stallone, Sandra Bullock and Wesley Snipes. That movie predicted the following - video calling, iPad type tablets, self driving cars, zoom, voice activated tech and even that Wesley would be a criminal! Screenwriters, directors and producers of these movies are letting their imaginations run. Their imaginations can run wild, there are no boundaries, there are no constructs, because it's fiction. We get stuck in a world of non-fiction based on the constructs of trying to adapt now, rather than truly projecting into the future to consider a world which does not yet exist. A world with no boundaries, no budgets, no Board to satisfy or rules to follow. Watch more movies, and see what these imaginative free thinking people can see that we are unable to see because of our own perceived barriers. It's a really interesting tool to use when imagining the world that is ahead of us. Movie writers play by different rules and perhaps Elon Musk watches a lot of movies.
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